In order to use the Alexa skill, you need to enable the PVR skill with the help of the Echo app. And then link your account and say, “Alexa, open PVR cinemas”. This will get the AI started and you can then ask away. A key highlight of this service is that users can enjoy seamless bookings of tickets using Alexa voice assistant. Over that, users will get instant information about the latest releases, show timings, and nearest PVR cinema theatres. The PVR cinemas through Alexa skill enables users to know about movie watching formats such as Gold Class, IMAX, P[XL], Onyx, Director’s cut, Play House and 4DX. Sanjeev Kumar, the joint Managing director of PVR Ltd said, “PVR Cinemas’ Alexa skill helps you find out required information at your preferred theatre for any movie that you want. This feature is truly convenient for every movie lover who is either a detailed planner or a last-minute cinema-goer. Further, it not only provides instant movie recommendations, schedules and location but also allow users to discover movies showing in different cinema formats. This feature is a perfect solution for customers to get instant answers.”

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